Nordstrom, T.J. Maxx, Marshall’s, Belk Pull Ivanka Trump’s Brand

This is actually happening:

“Last week, employees at T.J. Maxx and Marshalls got very clear instructions about where to put signs for Ivanka Trump products: in the garbage.

The TJX Companies, the retailers’ parent company, told employees not to display Ivanka Trump merchandise separately and to throw away Ivanka Trump signs, according to a note to employees on Wednesday, a copy of which was obtained by The New York Times.

“Effective immediately, please remove all Ivanka Trump merchandise from features and mix into the runs,” the note read. “Runs” refers to the normal clothing racks where the majority of products hang. “All Ivanka Trump signs should be discarded.” …”

We’ve reached the point where shopping has become politicized.

Remember the good old days? Just a few years ago, we were convinced that all Joe Six Pack cared about was watching the NFL and trips to the shopping mall. Now, sports and shopping have become increasingly politicized. The great American consumer culture is breaking up because of identity politics.

About Hunter Wallace 12380 Articles
Founder and Editor-in-Chief of Occidental Dissent

12 Comments

  1. The desire of a company for a post-target market is the effectual self-annihilation of said company as its global market will inevitably demand everything to satisfy is avaricious consumptionism.

  2. Somebody is making money to converge companies by knowingly devaluing said companies through such radical convergence. It’s a stink-bomb-on-the-dance-floor type tactic that will induce enough of the herd to jolt into dispersal creating the now predictable, perceptual instability of the company and the burgeoning notion that said company does not exactly know what it is or what customer it is most apt to service. So in the phenomenon of converging a company is the company’s total loss of identity, i.e., a company’s self-annihilation.

  3. “When you have to rule by force, your clerics have failed you”

    Beautiful. Political Correctness is not like a religion, it is a Religion!

  4. Those stores never did much to serve anyone outside the child-prostitute demographic. Frilly little halter tops and hooker miniskirts for girls age four and up. If you want decent clothes, buy a sewing machine!

    • Haven’t bought new clothes in 10 years. Strictly Goodwill and consignment. Savings are incredible and the shopping is way more fun.

  5. Well it never seizes to amaze me how dumb the left are. Don’t they realize that it is the right who have jobs? The poor left are still living at mom’s & are too busy rioting to be buying ANYTHING.

    • Yes they are learning how to throw a chair at a Starbucks window. These are adult extensions of their pampered temper tantrum childhood upbringing.

  6. Remember last summer when Macy’s announced they were dropping Trump line of men’s clothes over his ” immigrant” remarks? Fast forward 6 months and Macy’s announces closing of 300 stores. Delicious.

  7. Belk advertises itself as “Southern Modern Style.” I guess they didn’t get the memo showing that the South is solid Trump country. But in the real world the Belk family sold out last year to Sycamore Partners, a large New York City based private equity firm. So you know how “Southern” Belk is, anymore–it’s South Manhattan.

  8. You would think that with all the competition coming from online retail giants like amazon those brick-and-mortar stores would be doing everything they could to retain and attract new customers, instead of driving them away with this hateful left-wing bullshit.

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